Apr 1, 2014 11:59 AM
University of Kentucky head football coach Mark Stoops was selected to be featured on the 2014 Keeneland Maker's Mark bottle with proceeds going to benefit the Gill Heart Institute at UK Healthcare.
The cause is especially important to Coach Stoops because of his father's untimely death at age 54 from a heart attack.
"I'm certainly honored to be on the label of this year's bottle, especially with the proceeds helping to bring ever-better cardiac care to the people of Kentucky," Stoops said. "I've been here long enough to appreciate both the significance of the Gill Heart Institute's work and the unique role this commemorative bottle plays to help support it. I'm deeply grateful to Keeneland and Maker's Mark for making this happen."
This is the third year that proceeds from the Keeneland bottle will be directed to the Institute, with a goal of $500,000 contributed by Maker's Mark over all three years combined.
"Since we wanted to continue supporting the Gill Heart Institute this year, Coach Stoops was an obvious choice to feature on the bottle," said Maker's Mark Chief Operating Officer Rob Samuels. "He's bringing a new sense of excitement and anticipation to the UK football program, and coupling that with his sensitivity for cardiac care made it an easy call for him to be this year's honoree."
Maker's Mark has produced 10,000 numbered, limited-edition bottles that will be available statewide Friday, April 4, the opening day of Keeneland's Spring 2014 meeting. Retailers will set their own prices, but the bottles typically cost around $52.