Google's 'Loretta' Super Bowl commercial brings audience to tears

Posted at 10:00 PM, Feb 02, 2020
and last updated 2020-02-03 04:42:13-05

(CNN/LEX 18) — While many Americans turned on the Super Bowl to watch the 49ers and the Chiefs go head-to-head, several of the commercials grabbed a lot of attention, as they do every year.

An ad from Google tugged at many heart strings during the game.

The company’s Super Bowl commercial featured a man going through photos and remembering details about his presumably deceased wife named Loretta. With the help of Google assistant, those details are stored to help him to reminisce. Towards the end man says he's "the luckiest man in the world."

The spot is set to an instrumental version of a Great Big World’s “Say Something” — which is generally considered a break-up song.

A lot of Super Bowl viewers took to social media, saying the commercial brought them to tears with its powerful display of love. The commercial is said to be based off one Google employee's 85-year-old grandparents.

Never forget Loretta. What a #SuperBowl ad.

— Chris Dixon (@cdixon25) February 3, 2020