NewsCovering Kentucky


Kentucky secretary of state partners with breweries in campaign to recruit poll workers

Posted at 10:00 PM, Sep 02, 2020
and last updated 2020-09-03 12:45:01-04

LEXINGTON, Ky. (LEX 18) — A new beer can with the message "poll workers needed" will be sold in four Kentucky breweries to recruit poll workers for the upcoming general election.

After a shortage of poll workers in Kentucky's June primary meant limited polling locations, the partnership between Secretary of State Michael Adams and the Kentucky Guild of Brewers is intended to reach people who may have never considered working election day.

"Everybody needs to be out there voting every single year, but especially this year," said Bailey Johnson, marketing and sustainability manager for Pivot Brewing in Lexington. "We think that if we can help in any way, shape or form we're going to do it."

Pivot will sell its vintage cider in the cans, that feature a link to and a QR code that when scanned on a smartphone will take the user directly to, where they can sign up to be a poll worker and request an absentee ballot.

The campaign is intended to reach a younger generation, as poll workers tend to be older but are particularly at risk from the coronavirus.

"It's really just trying to get people to step up because it's not something you think about doing every year," she said.

Three other Kentucky breweries are participating in the campaign:

  • Monnik Beer Co. 1036 E Burnett Ave, Louisville, KY 40217,
  • Dreaming Creek Brewery 109 E Irvine St, Richmond, KY 40475
  • Wooden Cask Brewery 629 York St, Newport, KY 41071.