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Southwest's strong 2022 rebound soured by holiday debacle

Southwest Reputation Repair
Posted at 8:31 AM, Jan 06, 2023
and last updated 2023-01-06 08:31:46-05

(AP) — Southwest Airlines is anticipating a money losing quarter after a holiday debacle led to nearly 17,000 canceled flights and thousands of people, traveling to see family and friends, being stranded.

It is a devastating turn financially and reputationally for the Dallas carrier, which led all U.S. airlines expects a quarterly revenue loss of $400 million to $425 million.

In early December, before the holiday meltdown, Southwest projected fourth-quarter revenue would rise by up to 17% over the same period in 2019, before the pandemic.